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Road Safety Campaign for Younger Riders



Hood Jeans

Teachers will tell you one of the best ways in which to teach children of any danger is to show them the repercussion of their actions. Of course for younger ones, speed is often one of the pivotal motivations of purchasing a bike and a mixture of inexperience and power can be deadly.

There’s no doubting that no matter what young people will want to go fast, so the only real pragmatic thing to do is to educate them and protect them. This is why our work with the Road Safety Team of Gloucestershire Council began. We wanted to show the different protection levels of different clothing.

We’re all familiar with inexperienced riders without the apprJeans vs. Joggersopriate gear – tracksuit bottoms being one example of the apparel on show. So, with the commission of the Safety Team, we created a garment that was half jogger, half our HOOD K7 Motorcycle Jean. This garment was used at clubs, events and talks to show people that protection doesn’t have to cost in style terms. The perceptions that leather trousers are the only protective gear out there still is strong with many; however, we wanted to change that notion.

Our commission didn’t end there; the council asked us to do a drag test with our motorbike jeans and the high street jogger mix to show the variation in protective qualities. We joined these two pairs of trousers in two halves and put them through the same drag test.

By filling the trousers up with 50KG of para- aramid and dragging the garment for a quarter mile at 40mph, we could show the protection levels of the different clothing. We drove both sides of the trousers for this same distance, or as much of a distance as they would last. As you can imagine, it was an eventful but expected result.


A 40mph, the jogger became a shredded shadow of itself within the first few metres, whereas our renowned Hood K7 jean’s side performed just as we expected – excellently.

Our speciality Hood/ Kyrano jeans, with their tight weave denim did very well in the test and when compared to the jogger show instantly what we set out to show. The denim lasted for a good period of time and when it eventually wore though the high-tech para-aramid lining did an excellent job of holding everything together and staying perfectly intact.

Of course, this demonstrates to anyone on the spectrum of very interested to sceptical the abilities of our jeans. Our Hood Jean has never failed a customer, even at speeds of up to 90mph. The high-tech para-aramid abrasion protection did very well, performing exactly as it said it would do – which makes us proud and keeps you safe.

Source: hoodjeans.co.uk

    • #hood jeans
    • #motorbike
    • #road safety
    • #motorcycle
    • #riders
  • 1 year ago
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